Are You Watching This?!

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Featured Articles

• "We sat with Mark Phillip, CEO at Are You Watching This?! & MetaBet to discuss the very beginnings of both of those endeavors, most recent and most crucial partnerships, as well as the whole idea behind RUWT?! and MetaBet." US iGaming Hub July 16th, 2025
• "We're thrilled to partner with Are You Watching This?! — a true pioneer in real-time sports excitement. Their data is unmatched and combining it with Optimove's marketing platform unlocks a new level of contextual, fan-first engagement." G3 Newswire May 22nd, 2025
• "In a world flooded with streaming options and endless games across multiple leagues, one company has been working for nearly two decades on solving a simple but persistent problem: making sure sports fans never miss the moments that matter." NEXT.io May 2nd, 2025
• "Are You Watching This?!, the leading provider of real-time Sports Excitement Analytics data for global sports, has announced a partnership with FanDuel Sports Network to drive engagement and viewership." FanDuel Sports Network October 6th, 2024
• "The need for such a service is obvious: Sports fans are all suffering from the same headache these days, and it's building up to a migraine. Where can I find the damn game? What additional service do I have to pay for?" Front Office Sports October 6th, 2024
• "The funding environment in 2023 might have been difficult, but there were a lot of quality companies that have either emerged or strengthened their positions in the past year." Earnings+More January 9th, 2024
• "Our Semantic Analysis lets customers tackle integration with just two lines of code. From there, we can scan a page, understand the topics being discussed, and automatically display the tiles and markets that complement the content best." Earnings+More March 28th, 2022
• "Free-to-play and real money sports betting firm Chalkline and sports wagering software company MetaBet have entered into a new partnership centered around the two organizations' complementary sports betting acquisition and retention products for media companies and operators." SBC Americas May 17th, 2021
• "Catena Media has formalized a new partnership with MetaBet this week to leverage the company's suite of sports betting engagement and conversion tools across 20 of its igaming websites." SBC Americas December 20th, 2020
• "Perhaps the most intriguing possibility revolves around sports gambling, especially while the game is in progress." Cognitive Times December, 2019
• "There is another intriguing dynamic at play as digital services such as RUWT?! and others provided by the leagues themselves come into play: the rise of legalized sports betting." SiliconANGLE August 26th, 2019
• "These legacy cable set-top boxes make me want to smash my remote on a daily basis." Sports Business Journal November 6th, 2017
• "Are You Watching This, the Austin-based technology company that measures the real-time excitement levels of pro and college sports, has struck a partnership with data giant Sportradar." Sports Business Journal July 10th, 2017
• "Don't you want to stop the practice of unneeded channel surfing and find the games that everyone should be watching at that very moment?" Austin Inno May 26th, 2017
• "One last "bot" I use almost every day is "Are You Watching This?!" RUWT only delivers you alerts when an epic sports event is happening (a no-hitter, crazy overtime situation, etc). I find it to be one of the best examples of how timely, relevant notifications can surprise and delight you on a regular basis." Chatbots Magazine May 18th, 2017
• "Amid the ever-increasing battle for audience eyeballs, Mark Phillip–founder and CEO of Are You Watching This?!–is doubling down on the gritty play of sports, courtesy of his service, serving up the motto We watch sports. Every game. Every channel. And alert you when to tune in in a move to sort through thousands of sporting events carried across the television spectrum, even as viewers cut the cord." Cynopsis Media May 15th, 2017
• "Fear of missing out is the underbelly of the technology company, which has quietly built over the past decade a growing business developing excitement ratings that rank in real time how compelling a live sporting event is and then licensing data around those rankings." Sports Business Journal February 27th, 2017
• "Add the name of Mark Phillip to the ever-growing list of college dropouts who turned out to be pretty darn successful. Mark's Twitter profile reads like this: Brooklyn-born, Austin-based, MIT dropout." A Tribe Called Yes January 27th, 2017
• "Phillip started Are You Watching This?! in 2006 after a career that took him from Microsoft to Trilogy to T3." Austin Inno July 19th, 2016
• "'What we have in SportsFan is the combination of three market-first products that together create an engaging multi-screen brand specifically tailored to Aussie sports fans,' said Buckman." Smarthouse April 19th, 2013
• "RUWT has made a business of social TV, making it more interactive and personalized based on your preferences and needs. Highlighting the example set by Microsoft Xbox, Phillip is an advocate of open ecosystems." SiliconANGLE February 6th, 2013
• "Put on your favorite jersey and invite your pals over because college football is back, and Google TV has everything you need to make the most out of this season." Google TV Blog September 6th, 2012
• "The slick RUWT integration with SportStream automatically alerts users in the app when games elevate to Hot or Epic, with the game "heating up" on the game selection grid and automatically appearing in your game picker." SportStream August 16th, 2012
• "Whether your Dad is a sports enthusiast, game geek, news junkie or movie buff, we've got you covered with these four awesome apps on Google TV." Google TV Blog June 14th, 2012
• "After a week of being inundated with the next-big-everythings, it's startling and refreshing to hear how Phillip plans to make RUWT a success: by not making a play for platform status." Digital Trends March 15th, 2012
• "Mark Phillip wants to save cable television...The secret to his possible success: data." GigaOM March 1st, 2012
• "You can also swipe side-to-side to flip between games, which should really come in handy come March Madness, when a dozen games are ending all at once on a dozen different channels you can't remember." The Verge December 22nd, 2011
• "Then, in the app, it presents you with screens for each game, so you can just flip the screen and switch easily and smoothly between games. Even better, it will even find and recommend awesome games." guyism December 22nd, 2011
• "The Are You Watching This?! app has a long history of making sure sports fans don't miss the big games with its bookmarklets and apps that popped up notifications or emailed reminders." engadget December 21st, 2011
• "RUWT, which playfully stands for Are You Watching This, is a service designed to let you know about sports events you don't want to miss." PCWorld October 23rd, 2011
• "His mom got him into a good high school and later into MIT, but he dropped out his senior year." AustinPost September 8th, 2011
• "There's a lot of technological advances that are coming. Whether it comes from Nike, whether it comes from a guy like Mark Phillip there in Austin who did Are You Watching This?!, there are things that are going to amaze and stun us." SI.com's Will Carroll on ESPN Radio July 27th, 2011
• "The dead-simple site is a gift from the gods for sports fans who need help figuring out which channels to turn to
  for their favorite games." ABC News March 17th, 2011
• "The service reminds us very much of the Music Genome Project, only for Sport Events." SiliconANGLE March 16th, 2011
• "As a fan and researcher, I can see where there's potential for this." MIT Technology Review January 27th, 2011
• "And if Phillip has his way, RUWT will soon come integrated on the devices already sitting in your living room and hooked up to your TV. I can't wait." ReadWriteWeb January 18th, 2011
• "Finally, we don't have to watch 'SportsCenter' on repeat to keep track of what's happening." AOL Switched July 22nd, 2010
• "Earlier this year, the service's technology...achieved the ability to factor rivalries into its algorithms, taking it up another notch." ESPN.com July 22nd, 2010
• "If you're a sports fan with diverse tastes, you've long since realized you can't possibly watch every broadcast game." Lifehacker July 21st, 2010
• "And we talk to Mark Phillip from areyouwatchingthis.com, a kick-ass sports alert service." The Sports Circuit April 7th, 2010
• "While learning about Mark's Web site was pretty fascinating, learning about him was pretty fascinating, too." News 8 Austin March 15th, 2010
• Startups Focus on Artificial Intelligence at South by Southwest MIT Technology Review March 15th, 2010
• "He has come a long way in a very short period of time. He got it; it's a product that people will use." Austin Business Journal February 26th, 2010
• NPR, Weekend Edition Saturday with Scott Simon NPR December 22nd, 2007
• "He closes by arguing that his site's application programming interface 'would do a better job of getting Tivo's groove back than Taye Diggs could ever do.'" The Motley Fool September 12th, 2007
• "As games get closer or work their way into overtime, the scoreboard automatically adds points to reflect more entertaining matches." TechCrunch Februrary 5th, 2007

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    U.S. Patent 9,421,446 B2
    U.S. Patent 9,744,427 B2
    U.S. Patent 10,328,326 B2
    
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